| Marketing Insight. Market Results. |
| New Directions in Marketing |
Walden Consulting
The Point Of View
Experienced Guidance
| New directions come from fresh perspectives. We turn a situation on its head, or its side, or its back. We look at different angles, draw on different practices in different industries, and profile existing and potential customers to generate new approaches, identify new opportunities or counter competitive threats. |
| The two principals: Kirk Walden and Valerie Walden have successfully advised more than 35 companies in the past 30 years ranging from stunning start-ups like Compaq to established giants like AT&T. Their seasoned guidance is based on broad and deep real-world experience. |
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| We are a specialized, personalized marketing consultancy offering strategic insight and actionable advice across a specific set of disciplines and industries including technology, telecommunications, and professional services in both the consumer and business arenas. |